Transcript
WEBVTT
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They just let people start businesses.
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Did you know that?
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Oh yeah, I do know that.
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It's cool that people start this crap.
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You can do it too.
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It's nuts man.
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Building a business is not for the faint of heart, but man, it's a freaking rollercoaster and it's fun If you don't know precisely what your future is going to be.
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That only means that you're human.
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The more I get closer to being the leader that I want to be, the to being the leader that I want to be.
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The more I realize that leadership is nothing but just servitude.
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What is going on?
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L&m family Back and I'm excited about this conversation.
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I don't know if you know him, if you're in the LinkedIn world and you don't know him.
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You've been slacking my buddy friend.
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Well, I'm claiming him as a friend, whether he likes it or not.
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Mr Tyler Campbell's a construction brand building wizard.
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He's got all kinds of spells, does some amazing work.
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If you see my stuff, I'm pre-K level and he's like calculus level.
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I also think of him because of some of the tone of his posts personal posts, which I love, which is what caught my attention.
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I would say he falls in the social media anarchist.
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We're going to have a really good conversation today and, if you're new here, this is the Learnings and Missteps podcast, where you get to see how real people just like you are sharing their gifts and talents to leave this world better than they found it.
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I am Jesse, your selfish servant, and we are going to get to know the wizard, mr Tyler Campbell.
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Tyler, how are you doing, my man?
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Okay, two things right off the bat.
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All right, yes, we are friends for one.
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I've been clear the air on that.
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We're definitely friends.
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Two, dude, you just made my head like five times bigger than it needs to be.
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All right, so I'm gonna need to go talk to my brother after this so he can deflate me just a little, making me feel all great and stuff, calling me a wizard.
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Golly, I like the title, not gonna lie, I mean I like it, but eddie's gonna all sorts of crap about that.
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This I know I'm glad we're friends.
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That's so odd.
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You remember when we were kids and you'd go to the playground and it was like hey want to be friends, like it was kind of that was a thing.
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I was homeschooled man that didn't stop at the playground.
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That went all the way through to 18.
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Then I started realizing, wow, that that's a little awkward to just ask that, you know it's.
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It's a super, super important thing, and I'm glad that I just got promoted to being friends with the wizard and so you talked about an exploded head.
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We're just going to get right into it.
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Yes, let's go.
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Will your head fit into this safety helmet?
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Okay?
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We're starting strong here.
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I'm a little bit of a Captain Ahab when it comes to this, just because I want answers, all right, nothing more.
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I'm not trying to slander any companies, anything like that.
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I just want to get the legal crap out of the way.
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That way I don't get my butt sued from this.
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Yep, yep, okay.
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So it came to my attention after talking to Dr Michael Botling.
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He has interest with his own hardhat company, so he has interest with his own hard hat company, so he has his own bias.
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He started talking through some of the different hard hat options that are out there and there's a big switch that's going over to safety helmets.
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We're hearing this a lot.
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Safety culture is starting to push safety helmets, which is one thing that you just brought out here, and so, yeah, we're looking at it.
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Cool, all right.
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So you got your little chin strap and all that stuff.
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Fine, great, these are being pushed out there as they are the safer option.
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Now, jesse, I want you to look underneath there.
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What does that label say?
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The type class?
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is yes, so this type, this is a type one, class C All right.
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So there are two different types that we need to be aware of.
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There's type one, type two.
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Okay, so type one is like $13,.
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Go to Walmart Home Depot and pick up one of those little 3M hard hats that was in plastic.
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That's type one.
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The only difference is the strap.
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That's it.
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So they have gone through the same testing with these helmets and it is still a type one.
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What's really interesting is that when you go down the rabbit hole even more, this is a big topic that we could talk for three hours on, I'm sure, and I get passionate about it because I think it's a little bit marketing and that's getting into my corner.
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And the reason why I'm a little bit irritated about it is that these companies out there in the hard hat space, whatever they might be and I'm not going to point at any single one of them A lot of those companies out there saying that this is a safer option for your crew.
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And it is literally a helmet, is a shape.
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It's the shape of the mold.
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Yeah, and if you look at the type, it's type one.
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They are the same thing, they are rated for the same thing they have the same rating, so type one says it has the same rating as the generic stuff on the shelf.
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They tested it and they said this is not good enough to get up into type two.
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Okay, so you need a little bit extra to get into type two.
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Type two starts taking into account some of these rotational forces, which are the things that cause concussions.
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So when your head, when you hit something and you snap forward, what happens is it basically scrambles the eggs, causing a concussion.
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So these type one helmets because they're not geared for that and they also have this chin strap could potentially cause more of a concussion risk than the traditional type, the $13 hard hat that you can pick up over at Home Depot.
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Marketing is telling us that these are safer, they look different, so we believe them, but the reality is they're exactly the same as that $13 hard hat you can pick up over at Home Depot.
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So you're paying an extra $100 for a shape.
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That's it, okay, a shape and a strap.
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That's the difference.
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That's kicking the bee's nest and this.
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I know, this, I know.
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I actually posted about this several months ago and I had a very respected friend who is in the construction technology space.
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He commented on the post and he said hey, man, no, you're wrong.
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He was kind of getting combative with me.
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He had his safety director multi-billion dollar GC say hey, dude, no, actually Tyler's right on this.
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This is actually an issue.
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This needs to be something that we research more.
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We can't just trust the marketing.
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We can't just trust what is being promoted out there.
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We have to do our due diligence and find the safest thing for our people.
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If all we're doing is putting a shape on their head under the guise that it's safer and getting picked off if anybody ever questions it, all we're doing is virtue signaling, and that irritates the bejesus app.
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So let's make sure we're actually upgrading to type two, because that is the new standard.
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Is type two Right?
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Go out and buy a hard hat or a hard helmet based off of the shape.
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Check the type rating.
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That's the core of this.
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But then we need to do some more testing beyond that to see if these are actually safer.
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Are they actually safer?
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So what I'm hearing is it may or may not be safer.
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That needs to be tested.
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We need further testing.
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But based on the classification, it's a marketing thing that it is safer, so it hasn't necessarily been proven to be safer.
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It's just a different shape.
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The biggest difference is the chin strap.
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Let me ask you this before we go further.
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I want to give the l&m family members shout out.
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This one goes to mr john dogged.
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John sent me this dm and it was super.
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He said one day I will supporting the construction professionals out there.
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It's a special treat to know that I'm even on your mind and folks.
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Rest of the L&M family members out there, I hope you know I love getting these little messages, dms, comments, reviews, any and all of the above Because it helps me know that, like I'm not just boring the hell out of you, and when you do, I keep a log and I will take the opportunity to shout you out in an episode in the future.
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If they marketed it y'all helmet manufacturers you can use this clip.
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If they marketed it, from the perspective of how much sexier it makes you look, would you have a problem with it?
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I don't give a crap man, I just make sure that it's safer, because, at the end of the day, that's what everybody's talking about is oh, we use these because they're safer.
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Oh, all of our people wear helmets because they're safer and they have a chin strap, are they?
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I guarantee you, if you go out on your job site where there is a helmet mandate and you start flipping some lids over and you start checking the types, guess what?
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You're going to start seeing that, oh crap, I mandated type two, but that's a type one, jesse, and they're just going by the shape period.
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You had no idea, I didn't.
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You had no idea, no idea.
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So you're out there walking around thinking you're safer as a result of that, you're not Right.
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I don't know how this works, the how this works, the testing is the same.
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It was only good enough to pass the type one testing.
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And then, if you go into type two, there's another element to it.
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Where type two starts to take into account some of these rotational forces to prevent more concussions, there is a camp that is saying that the type two helmets are still not as safe as a type two hard hat.
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So the traditional style without the chin strap, without the chin strap.
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So it's really interesting and it's intricate and it's difficult, and I am not the best person to explain this.
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All I am saying is this is one of those things that has become my Moby Dick, that I've been chasing around with my spear because I'm like I need to figure this out If you do want some interesting insight into this.
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And again, I will say that he is completely biased because he's a part of WaveCell.
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Look up Dr Botling and the research that he has done, because they did the testing in the lab and they found some really interesting results comparing all of these different helmet types, their more traditional style.
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I'm not going to take a side.
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I don't care.
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I want the truth to come through.
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If we're saying it's safer, we better be sure that it's safer, because I have run into many, many safety people out on site.
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They'd be like, well, you're not wearing a helmet.
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They start going that way and I'm like flipping over my hard hat and saying, yeah, this is type two and they go well.
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But I guarantee you the safety person isn't wearing a type two, they're wearing a type one helmet.
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I'm safer than they are because they haven't educated themselves on this stuff.
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I love it, bro.
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I want people to dig in.
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That's the core thing that across here.
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This is again something I have researched extensively.
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I can give you what I've found, but I ask and I plead If you are thinking that this is safer, I urge you, go do some more research.
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Talk to the manufacturers, see how they're testing stuff.
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Go look into rotational forces and how that affects concussions.
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Yeah, well, I'll say this Key point here.
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Folks, this isn't a bash, this is.
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Read your stuff.
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I didn't know it was a class two.
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I, for real, read your stuff.
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I didn't know it was a class two.
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I, for real, I picked it.
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I said, oh, it's that shape, that's the one I want, and so that's a risk.
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And I don't do real work, so I'm at less risk than most people.
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But if I'm making my judgment based on the shape, which we're human beings, that's what we're going to do we could be elevating our risk instead of staying with what we've had, which was a class two.
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That's a thing.
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Maybe.
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I don't want to accuse anybody, but there's a lot of room to exploit that, and that may be how cause this bad boy here?
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Daddy, she's like you're kidding, it's over a hundred bucks.
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Why do I like it?
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Two big reasons.
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One, I travel all the time.
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Yeah, this is much easier to travel with than my big brimmed hard hat.
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A, b, back in the day when I used to do real work, I wish I had this helmet.
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Yeah, because when I was sitting down, tying in p traps, connecting sinks, contorting my body in mechanical rooms and up in ceilings, oh yeah, my would fall off all the time and I would catch hell from the GC.
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You need to be aware of your health rule.
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I'm working here.
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It just fell off.
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So the chin strap for me is my God.
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If I had that, I would have bumped my head less.
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There you go and I would have had less argument.
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So for me that's a value add right out of the gate.
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Yeah yeah, I'm not thinking about class one, class two rotational forces.
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So maybe the irk is exploitation of our tendency to process make decisions based on visual cues than informational cues.
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What?
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do you think, yeah, no, I agree with that and I think that's awesome that you have that experience saying, before the chin strap, this would happen to me.
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I mean, having done a little bit of plumbing, I try to avoid it as much as possible.
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I can say, yes, I could see how this would happen, we do.
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And again, like I can't really take a side on this, I can't sit here and be like, oh no, all the traditional stuff is the way to go, it's way safer.
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I just don't know.
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That's kind of throwing the flag in the air and saying, hey, can we just talk about this a little bit, because I think there's a lot of misinformation out there and it comes back to again kind of that marketing play.
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We've all just gotten this visual in our head of, oh, it's a helmet, therefore it is safer.
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We got to stop and I know that there are some incredibly smart safety people out there that have taken this into account, that are looking at that stuff, that are looking at the data and I commend you for taking the time to do that but the ones who are just buying off the shelf saying like, yeah, it's a helmet, safer, yeah, that's poorly mistaken and you need to reevaluate how you're making those decisions, and it's for the safety of the people that are out in the field at the end of the day, right?
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I'm just asking some questions here.
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When it's interesting how people respond like they're not even interested in having the cop, like they get defensive about the topic.
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Yeah, if I share the data based off of that other study that basically talks about concussion risks being higher in helmets, I am very much at risk of being berated and belittled for saying that, even though I have a scientific study telling me it tells that.
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I will concede there is bias in it.
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However, I still think there needs to be another peer review study around this sort of thing.
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It can be unbiased, nobody cares.
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We are just trying to find the facts.
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It's not sponsored by a brand, it's sponsored by we, the people, and we think what is the safety measure that we're going to care about here?
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What is the best solution for our people?
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I don't care what brand it is, I could give two craps.
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I just want the safest thing for our people.
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I don't care what brand it is, I could give two craps.
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I just want the safest thing for our people.
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That's the only thing I'm advocating for.
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Come at me, tell me why I'm wrong, all of these things.
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I'm sure I will get a message about this and I'm a doo-doo head or something, I'm sure I'm sure.
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Yeah Well, I want to make sure that the L&M family out there doesn't get confused in thinking you're like a hard hat specialist because you are a marketing wizard.
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I have a background in construction and we've interviewed over 400 people on our podcast, and so I think of myself as a bit of a student of construction from my time being in industry to now, where I get to talk to people like you who know more than me, and this is one of those things.
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As the commercial construction guy in a previous life, it matters.
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My crews, my video teams, are going out to site and they're running around.
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I want to make sure that they have the safe stuff, so this matters to me.
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If I'm sending people out to site, I'm going to spend the extra money and make sure they're in the right stuff.
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And for, and I think that's why we clicked, because you're not a wishy-washy type of person.
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You have a stance on things which, to me, is ultra valuable, right?
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You're not saying I need to come to your side.
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You're saying this is where I stand.
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You do that on social media.
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That's what.
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What caught my attention at first, and then, when we had our first conversation, I'm like oh, this dude's for real.
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This is the kind of people I like to roll with.
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Now you kind of touched on your career trajectory when you were on the playground or maybe middle school, highautical engineering, yeah.
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So my dad actually had his private pilot's license very still to this day and so I grew up near airplanes and there's something about airports, something about that that I just I love the smell of jet fuel in the morning.
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It's just wonderful.
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I was all in aeronautics that's where I started, and then it shifted from there to music.
00:16:40.826 --> 00:16:43.042
Played violin for four years.
00:16:43.042 --> 00:16:52.145
From that I picked up guitar and then went through my punk phase and found all the oldies and I found Led Zeppelin and Led Zeppelin found me.
00:16:52.145 --> 00:17:07.615
I switched to guitar pretty rapidly after that and so that was going to be my trajectory, which was going to be epic but kind of wandered I'm not going to lie Like my earlier years, I'll say 17 to 20 and even beyond, I was wandering.
00:17:08.140 --> 00:17:09.403
What was the wandering like?
00:17:09.403 --> 00:17:12.664
Because I think I know what you mean because I've been a wanderer for a long time.
00:17:12.664 --> 00:17:15.071
What did that period of time feel like?
00:17:15.319 --> 00:17:18.289
I started in this family steel detailing business at 19.
00:17:18.289 --> 00:17:26.336
So I had this like base foundation, this kind of string that held the kite, so to speak yeah yeah, grounding me, holding me in place.
00:17:26.336 --> 00:17:29.624
But the kite would move a lot.
00:17:29.624 --> 00:17:36.143
Wind would pick up and move me in different directions, and so my day to day was focused in on steel detailing.
00:17:36.143 --> 00:17:47.290
But the wandering aspect of it was I found user experience design, I found graphic design, I found photography, like all these different little elements, seo.
00:17:47.290 --> 00:17:49.386
Just, I went down the rabbit hole.
00:17:49.799 --> 00:17:50.925
I can blame my wife for this.
00:17:50.925 --> 00:18:00.826
She actually has a mass comm degree, and so I got some of her stuff that she was studying while she was still in school, when we were married, and I was like, oh, that's really interesting, I think I'll do that too.
00:18:00.826 --> 00:18:07.443
And so I like moved it over and I started focusing on that, and so the wandering was more.
00:18:07.443 --> 00:18:17.994
I never went to college, I apprenticed, and so I was able to openly look around and explore and try new stuff and not be high risk.
00:18:17.994 --> 00:18:28.102
That was kind of the beauty of apprenticeship is that I could have that grounding thing, that thing that paid the bills, but I could also wander around and see what other stuff interested me Through that.
00:18:28.102 --> 00:18:43.507
You know we started the podcast when I was probably oh gosh, I was probably eight years into my time with ABSI when we started up the podcast and it's been a great little part of my life and a great little way of Eddie and I being able to hang out and talk and get to meet cool people.
00:18:43.507 --> 00:18:52.832
So yeah, man, like the wandering was centralized, I'll say, around the job that I had but there was a lot of kind of things that swirled around it.
